Pay-per-click marketing is an easy and quick way to start advertising your hotels and resorts at any budget. Since most website owners will allow you to place a link on their site for free, you don’t have to pay anything for this step. You will pay only there is customer click on your ads.
How the Pay-Per-Click Canpaign Works
Our website design process is created to help you get a professional website online quickly and easily. Sound good? There's no magic involved, but we do start with a simple formula to help make your website a success.
1. Keyword Recommendations
Examine that the target keyword phase converts visitors into customers as success online isn’t measured in traffic, it is measured in conversions. We will recommend the best set of key selection based on your budget and target customer.
2. Display Network Recommendations
With hundreds of thousands of high-quality websites, news pages, and blogs that partner with Google to display AdWords ads, the Google Display Network can reach users all over the web to help you drive conversions.
3. Target the right user in the right context
Using your keywords, Google's contextual targeting technology can automatically match your ads to webpages in our Display Network that are most relevant to your business. For example, an ad for a digital camera may show up next to an article reviewing the latest digital cameras. If you want greater control, use placement targeting to hand-pick specific sites or sections of sites you want your ads to appear on.
4. Kick-off the campaign
Measure and optimize your results With the Placement Performance Report, you have visibility into where all your ads appear. Review your ad's performance on a site-by-site basis to see impression, click, cost, and conversion data, and use this data to identify well-performing sites to target more aggressively and low-value placements that require content optimization or exclusion.